Hook Tool

Hook & Retention Script Builder

The first 3 seconds of your TikTok video are the only seconds that matter for distribution. If viewers don't stay past that point, the algorithm stops pushing the video — no matter how good the rest is. Enter your product and get 5 distinct structural frameworks for your opening, each with shot-by-shot direction for exactly what to show at 0s, 1s, and 2s, plus the tip that keeps them watching past the hook. TikTok's internal data shows that videos retaining 50%+ of viewers at 3 seconds receive 3× more distribution than those that don't.